Promotion Idea: Random Acts of Kindness

With the holidays ahead, many of you are searching for “feel good” or charity promotions. This article from msnnow.com might inspire a promotion the whole community can get involved in. It displays some of the best “random acts of kindness” from Reddit.

Check it out here.

Create a promotion based on this premise. Ask listeners to commit to a “random act of kindness”. When they execute their random act, submitting a picture of it to the station (via Instagram, Twitter, your station website or email) will enter them to win a prize.

Display all the random acts on your website and keep a running count of how many acts of kindness have occurred in the community from your promotion. Set a goal to keep momentum.