Blog

Let’s express gratitude throughout the year! Gratitude is too essential to our lives and businesses to be celebrated only on one day. There’s a shift toward a more humane workplace rooted in gratitude, where employees feel appreciated, valued, and empowered to reach their fullest potential. In their podcast, Harvard Business School’s Francesca Gino and Adam Grant revealed […]

Following another relentless round of layoffs and budget cuts, iHeart Media chairman Bob Pittman’s comments reignited radio’s still-raging debate about local versus syndication. The essence of Pittman’s statement is, “I think what we’re doing is not getting rid of air talent. What we’re able to do now, because we’ve got technology, is we can take […]

Jimmy Fallon says he spent years chasing a dream that wasn’t his. After his first stint at SNL, his goal was to become a movie star. He made two movies that bombed. Then he had a realization. “I think my why is, ‘Can I make people happy?’” Notice how Jimmy applies “happy” to every bit, joke, and guest. For years, […]

“It’s not what happens to you but how you react to it that matters.”― Epictetus, Greek Stoic Philosopher There has been a lot of change this week, some good, some bad. You are going through it, and so is your audience. I know people who: •    Were fired/laid off by a radio corporation•    Are sick […]

One of our morning show clients recently added two young and relatively inexperienced cohosts to a seasoned host’s show. Instead of restricting their talk time, we advised the host to give them enough space to contribute—even to the point of failure. This concept is known as “failing forward.” It’s a practice where employees are encouraged […]

I was burnt out, and I did not understand why. Many years ago, as a 24-year-old radio host and music director, I worked long days, nights, and weekends but could not finish the job. A nearby college advertised a time management course, and I signed up. There were so many takeaways that my hand cramped […]

In the wake of recent hurricanes like Helene and Milton, which left millions in Florida without power, it’s clear that natural disasters are on the rise. With climate change fueling more frequent and intense weather events—hurricanes, wildfires, floods, and more—radio stations must find ways to stay relevant and supportive during these crises. While music stations […]

In the aftermath of Hurricane Helene, over 200 people in Asheville, NC, find themselves stranded—without water, power, phone, or internet access—unable to leave their homes due to flooding. This is the harrowing reality facing the Asheville community. At the heart of the relief efforts are Steve Richards, Operations Manager for Saga’s Asheville Media Group, and his […]

One of our morning show clients interviewed Larry King a few years ago. The cohost talked over Larry before he finished answering a question. Larry said, “Hold on, I wasn’t finished with my point. You know, the best questions come from listening to the response to the last question.” Larry was right. When we are half-listening and waiting to […]

Have you ever been to a party and gotten trapped with someone talking nonstop about themselves? Every other word is “I.” What a turnoff, and you want to escape. An article in Entrepreneur summarized six studies revealing which advertising tactics and words generate the most consumer engagement and brand attention. A Powerful Communication Word The research-based marketing […]