The primary reason that Americans listen to radio (besides that it is free) is for deejays and personalities. Memorable on-air characters are significantly more important to radio listeners than [...]
Have you ever made a mistake and find yourself focusing on it later? I coach people not to, but I recently found myself doing just that. Christian Music Broadcasters invited me to deliver a [...]
Is your show underperforming in Nielsen because it airs live? Many hosts prefer doing a live radio show, which can sometimes hold a show back. Early radio was all live. There were great shows in [...]
Even the best computer programs have occasional upgrades to fix a few bugs; the same goes for radio and podcast programs. Here are five small but significant upgrades to consider for your show. [...]
Do you ever watch television game shows like Jeopardy, Wheel of Fortune, or Family Feud? According to Nielsen, these shows average about 8 million viewers a week, but none of those viewers are [...]
If you have worked with me or read my writings, you know how fond I am of show business lessons that apply to creating great radio and podcasts. Film actor Michael Caine tells a story from his [...]
Is it better to have a radio/podcast show with a big-name star surrounded by sidekicks or an ensemble cast of equally talented players? Compare our industry to other entertainment. When was the [...]
I made things awkward once trying to say something nice to James Bond actor Daniel Craig. It was many years ago, but my friends still crack up at the story. At the Tribeca Film Festival in New [...]
In the classic film Good Will Hunting, a therapist, played by Robin Williams, coaches a troubled young man, played by Matt Damon, who fears sharing his true self with a woman he loves: [...]
I got kicked out of business school for a semester. “Academic suspension” was Lander University’s way of saying I should have spent less time at the local radio station and more time studying. I [...]