3 Is the Magic Number
The Rule of 3 is one of the most powerful communication principles because it’s how the human brain naturally organizes and remembers information. Whether you’re writing, coaching, or [...]
The Rule of 3 is one of the most powerful communication principles because it’s how the human brain naturally organizes and remembers information. Whether you’re writing, coaching, or [...]
My friend and colleague Paul Kaye is the incoming President for Pattison Media, Canada’s largest Western-based media company. Since his recent post as VP Media, Product, and Talent Development [...]
I once hired and coached a morning host in a Top 3 market who enjoyed tremendous success for years. Twelve years later, he was still doing the same bits, delivering the same energy, and making [...]
Disney has a performance policy that most guests have never heard of, but every Imagineer understands. It’s called Low Ride Out. When a ride consistently ranks at the bottom of attendance [...]
“We have met the enemy, and he is us.” Walt Kelly’s famous Pogo line perfectly captures how radio executives and owners engineered their own crisis. It applies just as well to [...]
My long-time collaborator and friend, the legendary Dave Ryan, shares his wisdom after recently retiring from dominating morning radio in Minneapolis-St. Paul for three decades. Dave is not only [...]
When I was a baby DJ in Phoenix, as Scott Shannon likes to call them, I learned how not to coach talent. I was hosting middays at KUPD and had just delivered what I thought was a pretty [...]
How long is best to give a new show before management pulls the plug? Traditionally, the answer was at least 18 months. In 2026, many companies don’t have that kind of patience, but that [...]
Evaluating a radio show well is both an art and a science. Whether you’re a programmer assessing your station’s talent or a host critiquing your own show, having a reliable process [...]
Almost 30 years ago, I started journaling after reading Julie Cameron’s The Artist’s Way. One of her key recommendations was “The Morning Pages,” a daily journaling exercise designed to [...]