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Who talks first, second, third, etc.? There are no hard and fast rules for mic order on radio and podcast shows. There are highly successful shows with a fixed mic order and highly successful [...]

Last week’s blog on contesting drew a polarized response. We are not saying abandon contests; we advise radio stations to avoid designated caller and text contests that only engage the small [...]

Radio programmers have long believed contests persuade people to listen and listen longer. We are the only major medium still running them to encourage listening and to create awareness. The [...]

The Federal Trade Commission’s proposed new rule banning noncompete clauses in employee contracts could have a major impact across the media industry. Noncompete clauses in talent, sales, and [...]

Why do some shows set up interactive topics that attract an overload of engaging responses and others get boring lists or zero responses? Interactive topics with listeners by phone, text and [...]

In meetings, how many times have you “agreed to disagree?” It’s a way out of endless arguments that can stall and prolong meetings. This phrase enables both parties to maintain their [...]

As we roll into the first full week of 2023, most of us have set some form of goals or resolutions. There are countless studies on how long people stick with resolutions. Unfortunately, only [...]

Tis’ the season to review the passing year and form a vision for the new one. This checklist will help you clean up unaddressed issues and come roaring out of the gate in 2023. MANAGEMENT [...]

Group brainstorming has long been a staple for radio shows, podcasts, sales teams, and marketing teams to generate innovative ideas. Major corporations the world over use some form of group [...]

Your show or podcast is either a commodity or a brand. Commodities are perceived by consumers to be the same as the other products or services in that category. Gasoline is a commodity. Even [...]