25 Digital Innovations That Changed Radio
This is the most exciting time in history to be a radio personality. There are multiple platforms to communicate, interact, and extend your personality brand beyond your radio show’s base.
RLC digital specialist, Stephanie Winans, highlights 25 ways to build a bigger audience outside your show.
– Randy
“It’s a fad.” “Where’s the ROI in that?” “How’s that going to drive ratings?”
Radio managers and talent alike were skeptical of many early digital innovations. But today these innovations build our brands, drive deeper connections with our listeners, and provide new platforms for monetization.
We have a unique opportunity today to extend our brands to an interactive medium. Build your online presence wisely and it will amplify your on-air message, giving you greater reach and deeper engagement.
Click here for 25 digital innovations that have changed our industry for the better.
Photo credit: flickr.com./photos/smemon/
