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What Radio Can Learn From the Grammys

During a coaching session this week, I heard a familiar response about awards shows: “I stopped watching awards shows years ago.” It’s become a popular refrain for the media to trash awards shows, AND ratings have sharply declined since the pandemic. Last Sunday’s Grammys were an exception. The show averaged 16.9 million viewers and peaked at 18.25 million, […]

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The World’s #1 Brand

Taylor Swift is moving the needle more than any media personality, celebrity, influencer, or politician. Besides being a talented singer, songwriter, and musician, she’s also a positive role model for many young women and girls. She is THE definition of a personality brand. You create a personality brand by sharing your point of view, personal stories, […]

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Why Authenticity Is More Memorable

In the classic film Good Will Hunting, a therapist, played by Robin Williams, coaches a troubled young man, played by Matt Damon, who fears sharing his true self with a woman he loves: You’re not perfect, sport, and let me save you the suspense: this girl you’ve met, she’s not perfect either. But the question is […]

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Ask, Don’t Tell

When I was a young DJ at KUPD Phoenix, I set up a song with what I thought was a clever intro. Suddenly, the PD burst into the control room and sharply said, “Don’t ever say anything stupid again on the air!” I was speechless, mortified. Did my on-air performance improve? No, for the next […]

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Business Terms for Radio Shows

I got kicked out of business school for a semester. “Academic suspension” was Lander University’s way of saying I should have spent less time at the local radio station and more time studying. I stuck with radio but eventually graduated from the University of North Carolina’s Bryan School of Business. In my work as a […]

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Radio Needs the Cheesecake Factor

“I don’t listen to radio.” You have probably noticed more people saying that in recent years. Sometimes, concerned broadcasters ask me about the uncertain future of AM/FM, and I use The Cheesecake Factory as a metaphor to consider. Some people say they do not shop at malls anymore. In the 1970’s, malls were printing money. […]

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Mental Health Is Out of the Closet

Mental health goes well beyond big matters like depression, panic attacks, and eating disorders. Most of us deal with relationship issues (partners, children, parents, work), financial woes, social isolation, and anxiety. We could always talk about health problems such as accidents, diabetes, cancer, heart disease, etc. but until recently, mental health concerns were only talked […]

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Visualize Action for Success

Can you create success by visualizing it? Some visualizations can help you reach your goals and others are a waste of time and energy. WHAT WORKS My friend, author, and communication coach Kes LaGuerre shared with me how basketball players improved free throws through visualization. A study at the University of Chicago divided players into three groups: The actual practice group […]

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Gratitude Boosts Business

Let’s continue the attitude of gratitude! Gratitude is too important to our life and business to only be celebrated on one day. There’s a shift toward a more humane workplace, rooted in gratitude, where employees feel appreciated, valued, and empowered to reach their fullest potential. In their podcast, Harvard Business School’s Francesca Gino and Adam Grant revealed their […]

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