You Make Your Money During the Day
In a coaching session with the DJ Walker Morning Show at Cumulus’ Kat Country Stockton, we brainstormed how to set up a story with an emotional hook about a mother who had a home salad bar for [...]
George Carlin’s Creative Process
Judd Apatow’s documentary, George Carlin’s American Dream, impeccably demonstrates the three-step process for becoming a successful media personality. The film illuminates Carlin’s [...]
Are You Performing in (Music) Bed?
“Try watching The Exorcist with the sound muted. It’s not nearly as scary.” – Bob Lawrence, VP Programming Saga Communications. We love music beds when they are used intentionally. However, [...]
A Pyramid Scheme For Better Ratings
by Jeff McHugh Actually, we’re joking – it’s not a pyramid like that. “Freytag’s Pyramid” is a centuries-old method of storytelling that’s worth revisiting as you prepare content. To [...]
The Execution Rule Of Four Template
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
You Ain’t From Russia, So Why You Rushin
by Randy Lane Imagine reading a blog magazine or a book without punctuation none of the content would be memorable no points would stand out because without pauses sentences and paragraphs the [...]
Using Comedy Clips As Closing Bumpers for Relationship Topics
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Listener Interaction Part 2: Ideas for Better Listener Interaction
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
