When many of us started in radio, dead air was a cardinal sin. I still have the dreaded dream of being on air, the music runs out, I can’t find a song or commercial, and for the life of me, I [...]
Routines are useful, but the downside is they can create rote behavior. In real life, breaking news, a loud noise, or the ping of an incoming text disrupts our patterns and forces us to pay [...]
There are many differences in the listening experience to radio shows and podcasts. Podcasts are more of a time investment, whereas, radio shows are typically listened to in short spurts. [...]
Routines are useful, but the downside is they can create rote behavior. In real life, breaking news, a loud noise, or the ping of an incoming text disrupts our patterns and forces us to pay [...]
When you watch a fireworks display, the biggest explosion happens at the end, right? The show is over immediately after the biggest BOOM. If they continued after the finale setting off smaller [...]