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Each time a wildly popular television show ends, there is a negative response in the US stock market. The stock market declined after the finales of Seinfeld, The Cosby Show, and Friends. Why is [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Podcasting is an excellent vehicle to expand and deepen your brand. More than 67 million people are listening to podcasts monthly. Commercial radio accounts for only about 1 percent of this [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Imagine that you are Tom Cruise. You are adored and praised everywhere you go.  People want photos with you and autographs from you. After a time, you realize that you are something special. You [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

The fall Nielsen ratings period begins September 8 for both PPM and diary markets. That is not far away. Radio and podcast shows are very busy during the summer months, but you can get a big [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Two words separate good shows from great shows…what else? Once you have a good idea, what else can you add to give it more impact? Last week in Content Ideas we reviewed the most important five [...]