Avoid These 10 Show Killers
The key question to creating sticky A-level content is, “Will the premise lead to stories, humor, conflict, drama, character reveals, or engaging listener interaction?” Avoid these premises if [...]
Charity Remote Checklist
If you are heading out of the studio to broadcast a radiothon for St. Jude, your local charity, or at a theme park, consider this checklist as you pack your headphones. 1. Plan [...]
An Insider’s Look At Bob Rivers
Radio lost one of its most creative and inspiring personalities earlier this week. The Bob Rivers Show with Bob, Spike, and Joe dominated morning ratings in Seattle for 25 years. Before Bob and I [...]
No Conflict, No Story
Conflict is the driving force of storytelling. It creates tension, stakes, and emotional investment, keeping audiences engaged. Without conflict, a story lacks mystery, suspense, and “What will [...]
Master the Attention Span Challenge
How did Microsoft measure goldfish’s attention span to be 9 seconds and humans’ to be 8? Well, they didn’t research goldfish attention spans. It turns out that’s a myth you’ve [...]
Comparison Is Killing Your Performance
Our guest blog this week is from my friend, Paul Kaye. He is the Vice President and Head of Audio Business for Rogers Sports & Media in Canada. Paul has also been head of Talent Development, [...]
Who’s the Content Decision-Maker…?
In our workshops, we define each player’s role on the show. We identify the mic order, who is the heart of the show, who is the lightning rod player, and so on. One of the most crucial [...]
The Magic of Visualization
Many high achievers in sports, business, and entertainment, such as Oprah Winfrey, Bill Gates, and Serena Williams, use mental visualization to enhance their performance and achieve success. The [...]
Implementing Tragedy Stories (On Music Stations)
Massive news stories are always a dilemma for music station shows since many people listen to them to escape the news. This week, some shows avoided the DC plane-chopper crash story, while others [...]
Take the Ben and Jerry’s Test
One of the most popular and effective exercises I do with on-air personalities is the Ben and Jerry’s Exercise. It is based on a story I heard about Ben and Jerry’s ice cream and how they [...]
