Game: Say My Name Celebrity Guessing Game
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Ideas Stolen From Morning Show Boot Camp
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
How to Be Half-Assed
Do you ever feel bad about doing something poorly?Anything worth doing is worth doing poorly because doing it poorly is better than not doing it at all. We want perfection immediately. We avoid [...]
Game: Mystery Newsmaker
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Game: Guess That Viral Sound
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
The Bottom Line for On-Air Hosts
Last week in Atlanta, I was coaching a team on the importance of starting a show, speech or presentation with an immediate knockout punch. A military veteran shared his version of the same idea, [...]
The Most Effective Marketing Is Free!
Is it more impactful to run ten second talent-voiced teases for tomorrow morning’s show or to play brief clips of great audio from the show? Clips from the show are a hundred times more [...]
10 Trends Impacting Morning Radio
Last week, I had fun attending the Country Radio Seminar (CRS) in Nashville. Several people ask for a recap of my presentation. Here you go! Randy 1. America Wants to Escape The negative, bad [...]
