The Most Important 8 Seconds of Your Show
Back in 2007, when PPM ratings rolled out, Jeff McHugh attended an Arbitron seminar that revealed something shocking. The presenter paused, like he was about to deliver bad news about a loved [...]
Lead With the Heat
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Happy Headlines
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Transform Passive Into Active Listeners
Storytelling is essential for connecting emotionally with your audience. It makes content more memorable, engages listeners, and encourages active listening. When we hear a good story, we go from [...]
Implementing Tragedy Stories (On Music Stations)
Massive news stories are always a dilemma for music station shows since many people listen to them to escape the news. This week, some shows avoided the DC plane-chopper crash story, while others [...]
Hubbard GM Shares Cancer Story
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Topic: Layoffs at Your Station
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Sweetest Kid That Made You Emotional
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Teasing Is Great: Guess What’s Better?
During a recent coaching session, the show host had an enlightening moment, realizing that teasing is the radio’s version of clickbait. Like its digital counterpart, teasing is a hook that draws [...]
My Departed Dad’s Voice
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
