Listener Ghost Stories
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
A Smart Way to Use Social Media
The Randy Lane Company coaches talent to share personal experiences to enrich their connections with listeners and build relationships. A perfect example is Randi Chase, the morning host [...]
Teasing Is Great: Guess What’s Better?
During a recent coaching session, the show host had an enlightening moment, realizing that teasing is the radio’s version of clickbait. Like its digital counterpart, teasing is a hook that draws [...]
The Emotional Scale Exercise
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Capture Listeners With Serial
Audiences are captivated by episodic content like the dramatic series Yellowstone, the melodramatic series Virgin River, and successful podcasts like True Crime All the Time. Each episode reveals [...]
Success Is in the Setup
Why do some shows set up interactive topics that attract an overload of engaging responses and others get boring lists or zero responses? Interactive topics with listeners by phone, text and [...]
Are You a Commodity or a Brand?
Your show or podcast is either a commodity or a brand. Commodities are perceived by consumers to be the same as the other products or services in that category. Gasoline is a commodity. Even [...]
Randyism
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Listeners Intro Your Show
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Personalities vs Music: What Do Listeners like More?
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
