Champion the Clip Culture
We don’t “sit down” with content the way we once did. Today, we consume ideas, information, and entertainment in short, fast, compressed moments, clips instead of complete narratives. We scroll. [...]
Five Ways to Promote Morning Shows in Other Dayparts
A surprising fact from ratings data: The percentage of your station’s afternoon/evening audience that has never listened to your morning programming is high. Why? One major reason is you haven’t [...]
Scare Your Kid
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
