Change Happens. Be Prepared.
There have already been several format flips in the Entercom and CBS merger, and with change comes opportunity for talented air personalities. Whether you’re looking to move up, or you’ve been [...]
Change Happens. Be Prepared.
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Creating the Perfect Demo Part 2: What Not To Do
The job pool is barely a puddle today. If you want to grab one of the few choice opportunities that come up so infrequently your demo has to stand out of the pack. You are literally competing [...]
Creating The Perfect Demo Part 2: What Not To Do
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Creating The Perfect Demo Part 1: What To Do
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Creating the Perfect Demo Part 1: What To Do
By Angela Perelli, Randy Lane & Cliff Dumas The sole purpose of your demo is to move you to the top of the list and get you an interview. Begin your demo with a quick imaging piece that [...]
“How on Earth Do We Talk About the Election?
Topicality is Possible on Music Stations by Angela Perelli How many times has one of your community’s hot button topics made you look at each other and think “We can’t go there [...]
Four Powerful Words for Connecting with Your Audience
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Four Powerful Words for Connecting with Your Audience
Would you be surprised to know that “You are not alone” is the subject line with the highest open rate? According to Copyblogger, “I don’t want to be alone” is a [...]
Semper Paratus: Always Prepared
Imagine next week you find out that Rick Dees, Scott Shannon, or (enter your own Radio Deity here) was going to be in town sitting in a hotel room listening to just your station, and your show. [...]
