Have you ever been to a party and gotten trapped with someone talking nonstop about themselves? Every other word is “I.” What a turnoff, and you want to escape. An article [...]
Have you ever been frustrated tuning in to an interview and the host never says who they are talking to? Focus group listeners tell me it happens often on radio shows. Radio is in competition [...]
There’s an adage in the film and television business that “if we don’t care about the characters, nothing else matters.” That holds true for radio and podcast shows as well. The likability factor [...]
You tune in to a show in the middle of a story and hear the host say, “She said she’d like to tour again, but he said she’d be safer and more productive spending time in the studio and doing [...]
Last week, Jeff McHugh outlined several ways to be a companion to listeners. As we enter the holiday season, people more than ever are craving companionship, connection, and community. Rather [...]
The new year has not been a happy one for many air talents and programmers. Many of you were let go AND you were doing a good job. I know how much that sucks because it happened to me with Viacom [...]
My wife JoAnn and I recently visited a popular sushi restaurant for the first time in Westlake Village where we live north of Los Angeles. The décor was beautiful and inviting. That’s where the [...]