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Since COVID-19, local content has continued to grow in popularity among all radio listeners. Jacobs Media’s Tech Survey reveals that local among women and millennials is even more vital. [...]

What could you learn by studying your direct competitor? Consider taking a day off the air and listening intently to your main competitor with your program director, producer, and others whose [...]

A study by PLOS Medicine reports that loneliness is comparable to smoking 15 cigarettes a day. “Americans are more lonely and socially disconnected than ever, and their isolation poses a serious [...]

What could you learn by studying your direct competitor? Consider taking a day off the air and listening intently to your main competitor with your program director, producer, and others whose [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Last fall we wrote about the rising appeal of local content. The Jacobs Media Tech Survey revealed that local content’s appeal was increasing before Covid and continues to grow in 2021. [...]

In view of the chaos we’ve been experiencing, there are three trends emerging for broadcasters on-air and on social media. LOCAL IS GROWING The appeal of local content with listeners was growing [...]

Radio’s strengths have come to the foreground during this pandemic by providing companionship and honoring local heroes on the front-line saving lives and providing service to us all. RLC [...]

Many of us are feeling disconnected, lonely, fearful, nervous and even panic stricken during this quarantine. Radio’s secret sauce, its relevance and distinction among all media, is companionship [...]