Archives

In the latest addition of AdAge, M.T. Fletcher states that cable TV is dying, broadcast TV is on life support, and traditional sports like NFL football viewership have been declining. [...]

Randy Lane recently wrote about the one thing all great media presenters have in common: planning. Planning requires discipline, which is defined as “training oneself to do something in a [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Why are your phones not ringing??? The pandemic has made it more difficult to get callers to respond before 8AM. If you’re doing your show from home, getting phone calls on-air is about as [...]

The Randy Lane Company has long been proponents of testing content and show teams before they go prime time. This process can predict hits and misses, and enables talent to safely free-wheel and [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Brainstorming is hard. To be most effective, consider how different personality types formulate ideas. We believe the best ideas are generated from a combination of group and individual [...]

When is the last time you attended a convention with over 2000 attendees? At Podcast Movement 2018 in Philadelphia this week, my hand cramped from writing down pages and pages of new ideas.  Here [...]

My wife JoAnn and I recently visited a popular sushi restaurant for the first time in Westlake Village where we live north of Los Angeles. The décor was beautiful and inviting. That’s where the [...]