Q: In mornings, is it better to stop for commercials less often with longer stops or more often with shorter stops? A: Since the inception of PPM, conventional wisdom has been to stop less often [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Which of these stories has more bloodshed; the original Star Wars or Game Of Thrones? Most people would say Game Of Thrones. But on CBS’s 60 Minutes, Game of Thrones writer George R.R. Martin [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Over the years I’ve seen many threats and dire predictions for radio. MTV videos in the ‘80’s, the rise of social media, Pandora and Spotify, and YouTube in the 2000’s. I have always believed, [...]
The importance of radio’s local orientation has surged since 2016 according to Jacobs Media’s 2019 tech survey. You don’t want to be local just to be local. Be sure local content is relevant to [...]