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We all spend many evenings watching top-rated shows like The Last of Us, You, or Young Sheldon…or do we? The truth is most of us have not seen those shows. We assume that almost everyone has seen [...]

The great reopening is happening across North America. Last week we posted ideas for giveaways and in-person events. Here’s how to execute a flawless appearance. How to act. Arrive early and stay [...]

In the late-80s, Mark St. John (Leighton Group Director of Programming) and I collaborated to build a new morning show for I95 Birmingham. We had a fun and lively dinner with two talents meeting [...]

The biggest obstacle in hiring good talent is often geography. Smart broadcasters know that the survival of AM/FM radio depends more on talent than music alone. But finding personalities has [...]

2021 has been another catastrophic year with natural disasters, unnecessary violence, and the persistence of Covid variances. Yet we are grateful for our shows and clients that have served and [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

Back in August, I wrote an article about the popularity of Ted Lasso and how Jason Sudeikis applied the coaching principles of John Wooden and Phil Jackson to the Ted Lasso character. Now [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

According to Theodore Levitt, who was a Harvard Economics professor and editor of the Harvard Business Review, all brands go through four marketing life cycles. The cycles are: Introduction, [...]