New Show Timeline
How long is best to give a new show before management pulls the plug? Traditionally, the answer was at least 18 months. In 2026, many companies don’t have that kind of patience, but that [...]
How long is best to give a new show before management pulls the plug? Traditionally, the answer was at least 18 months. In 2026, many companies don’t have that kind of patience, but that [...]
Rich Shertenlieb is one of the most creative and talented personalities I’ve ever coached. We worked together on the 99X Atlanta Morning Show and with Kidd Kraddick. Rich won the Marconi Award [...]
In the late-80s, Mark St. John (Leighton Group Director of Programming) and I collaborated to build a new morning show for I95 Birmingham. We had a fun and lively dinner with two talents meeting [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
We’ve been getting questions like these from clients all week: “Should we start the morning show at 6 rather than 5:30?”“Is it better to go on at 7 rather than 6?”“What about staying on from [...]
We encourage talent to share stories and life experiences. Vulnerability is a powerful way to connect with the audience. However, if you are a new show or a new character on an established show, [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
You never get a second chance to make a first impression. Many shows ultimately succeed or fail based on how they start in their first 60-90 days. For a brand new show, benchmarks are a clear, [...]
Whether starting a new show or maintaining an established program, heritage is an underestimated consideration for media personalities and media companies. The effect of heritage is often [...]