New Show Timeline
How long is best to give a new show before management pulls the plug? Traditionally, the answer was at least 18 months. In 2026, many companies don’t have that kind of patience, but that [...]
The Most Effective Marketing Is Free!
Is it more impactful to run ten second talent-voiced teases for tomorrow morning’s show or to play brief clips of great audio from the show? Clips from the show are a hundred times more [...]
