Archives

Taylor Swift is moving the needle more than any media personality, celebrity, influencer, or politician. Besides being a talented singer, songwriter, and musician, she’s also a positive role [...]

Judd Apatow’s documentary, George Carlin’s American Dream, impeccably demonstrates the three-step process for becoming a successful media personality. The film illuminates Carlin’s [...]

“Podcasting has become the greatest companion medium because you can listen to a podcast and it can be a friend.” That’s a quote from Edison Research Senior VP Tom Webster speaking at the Podcast [...]

People often ask about my Irish Setter. “How’s Mickey?” Without thinking, I used to say, “He’s fine.” But as a guy who coaches storytelling, I got bored with that and began mining every walk [...]

Whether starting a new show or maintaining an established program, heritage is an underestimated consideration for media personalities and media companies. The effect of heritage is often [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]

You must each share your authentic point of view with the audience for your radio show or podcast to be memorable. Your point of view includes opinions, emotions, inner thoughts and/or personal [...]

At The Randy Lane Company we stress the importance of likability to achieve success. People will respond positively to you if they like and trust you. Even jerks get a positive response if they [...]

I had an epiphany about radio when I was programming Q101 Chicago in the ‘80’s. Every day at exactly 3 o’clock all the office staff radios switched from Q101 to listen to Steve Dahl and Gary Meir [...]