Radio and Podcasting Similarities
There are many differences in the listening experience to radio shows and podcasts. Podcasts are more of a time investment, whereas, radio shows are typically listened to in short spurts. [...]
Humanize Radio
The bad news for radio: downsizing continues, revenues haven’t caught up to pre-Covid levels, commercial loads remain too high, listenership is declining especially with young people, music has [...]
Radio’s Number 1 Challenge
Paul Kaye, VP of Music Brands and In House TV Productions at Rogers Sports and Media in Canada, and one of North America’s top programmers and talent coaches, will be a featured speaker at next [...]
Randyism
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Randyism
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Local Talent Working Long Distance
The biggest obstacle in hiring good talent is often geography. Smart broadcasters know that the survival of AM/FM radio depends more on talent than music alone. But finding personalities has [...]
The Music DJ Is in Peril
There are some amazing personalities generating compelling radio and creating fans, but if you drive coast to coast you will find that they are the exception — at a time when FM needs to be [...]
Randyism
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
Are You Giving Away a Million Dollars a Year?
O’Reilly Auto Parts or Walgreens are likely spending tens of thousands of dollars running commercials on your radio station. Yet, so many stations don’t take advantage of the free advertising on [...]
Personalities vs Music: What Do Listeners like More?
As a Randy Lane Company client, you will gain access to the largest storehouse of information available anywhere on talent development and performance, personality branding and the creative [...]
